The Importance of SEO Reporting (SEO Enablement: Reporting on SEO)

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Strong SEO reporting can elevate the visibility of the organic channel in your organization by clearly demonstrating the impact of your strategies, highlighting successes, and identifying areas for improvement—ultimately proving the value of SEO in driving business growth. In this lesson, we walk through why SEO reporting is important, who should receive SEO reports, and two approaches to SEO performance benchmarking. 

Topics include

  • Why is SEO reporting important?

  • Who should receive SEO reports?

  • SEO performance benchmarking?

 

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