Integrate Conductor Data with Looker Studio

You can quickly create custom visualizations based on Conductor's data using Google's business intelligence tool Looker Studio.

If you have a Looker Studio account and access to Conductor's API, you can configure this integration without needing the help of your web dev or engineering teams.

Available Data

Connecting Conductor's Data Platform to Looker Studio provides access to the following data sets:

AI Search

AI search data includes the brand mentions and website citations that appear in AI search engine responses for the topics you track with Conductor. In the platform, this data appears in the Overview tab of AI Search Performance in Conductor Intelligence.

AI Visibility

• Brand Mentions Over Time (ai_visibility_brand_attribution)
  This data indicates the number of topics for which your brand was mentioned and the number of topics for which your brand was not mentioned, across the reporting time period.
• Website Citations Over Time (ai_visibility_citations_attribution)
  This data indicates the number of topics for which your website was cited in AI search results, across the reporting time period

AI Market Share

• Market Share by Brand Mentions (ai_marketshare_brand_overview)
  This data identifies the brands that appear for each of your topics. If you track multiple brands across the website you report on, you'll see those brands mentions aggregated for your website.
• Market Share by Website Citations (ai_marketshare_citations_overview)
  This data identifies the citations that appear for each of your topics.
• Market Share Trends Over Time by Brand Mentions (ai_marketshare_brand_trends)
  This data identifies the brands that appear for each of your topics, trended over time. If you track multiple brands across the website you report on, you'll see those brands mentions aggregated for your website.
• Market Share Trends Over Time by Website Citations (ai_marketshare_citations_trends)
  This data identifies the citations that appear for each of your topics, trended over time.

AI Search Details

• AI Search Performance Citations (ai_search_performance_citation)
  This data contains granular information about all the citations that appear for each of your prompts and topics.
• AI Search Performance Brand (ai_search_performance_brand)
  This data contains granular information about all the brands that appear for each of your prompts and topics. 

Traditional Search

In the platform, this data appears in the Keywords report in Conductor Intelligence.

• Highest Ranking Page (highest_ranking_url_per_keyword)
  This data shows data about your highest ranking page for each keyword you track to help you review your top-performing content. In the Keywords report, this data appears in the table on the Keywords tab.
• Year-Over Year Seasonality (msv_seasonality)
  This data shows search demand—using monthly search volumes for the keywords you are reporting on—trended year-by-year to help you understand and respond to fluctuations in search behavior. In the Keywords report, this data appears in the Overview tab.
• Visibility Over Time (visibility)
  This data offers an at-a-glance view of your overall keyword performance,  reflecting all your keyword ranks, grouped across visibility zones. In the Keywords report, this data appears in the Overview tab.

Setting Up the Integration

If you are interested in setting up Conductor data in your Looker Studio, contact our data platform team to find out if you are a good fit for this alpha program.