Foundational Technical SEO Elements

Understanding foundational technical SEO factors is critical to improving your website’s health. And mastering best practices for each can significantly enhance your website’s rankings, user experience and overall performance. In this lesson, we cover key technical SEO elements every digital marketer should know about—from sitemaps to duplicate content to redirects and more.

Related Resources

• XML Sitemap
• Robots.txt for SEO: The Ultimate Guide
• Duplicate Content and SEO: The Ultimate Guide
• Use Canonical URL to Resolve Duplicate Content Issues
• HTTP redirect codes for SEO explained
• Hreflang Attribute Explained
• Structured data using Schema.org: an Introduction