Discover keywords to track with Conductor based on your high-value pages

You target content towards topics you want to rank for. But often, you will rank for topics you didn't initially target. Identifying which keywords pages rank for is crucial to prioritizing SEO optimization efforts—especially for pages you know have high-value to your business.

To really get to know your page's visibility to you audience, you'll want to identify all those keywords, and you'll probably want to track most of them with Conductor if you don't already.

The Page Details report in Conductor shows you any tracked and untracked keywords that a page ranks for. From there, you can decide which keywords you want to track with Conductor to gain a broader view of your page's visibility in search.

Note that Conductor considers your page to be ranking when it appears in the top 100 positions of the search engine results pages. You can learn more about keyword rank in this article of FAQs.

1. In Conductor, go to the Pages↗️ report.
2. In the table, find a page you want to view keyword rankings for. If you're not sure which to choose, consider choosing the page with the highest traffic or other metric integrated from your web analytics, such as revenue or conversions.
3. In the table, click the page title and URL to go to the Page Details report.
4. In Page Details, scroll down to the Keywords This Page Ranks For table.
5. Review the tracked and untracked keywords the page is ranks for.
6. If you identify keywords your page ranks well for that you do not currently track in your Conductor account, click the ellipses icon next to the keyword and click Track this keyword. After new data is next collected, you will see keyword rank data for the keywords you added.
   

What's next?

You can also potentially use these discovered keywords as new topical areas to address with your page's content to better reach your audience using the language they are already using to find your page in search.